{"id":313,"date":"2024-04-03T09:45:53","date_gmt":"2024-04-03T09:45:53","guid":{"rendered":"https:\/\/valicon.lab387.com\/?page_id=313"},"modified":"2025-04-16T10:09:10","modified_gmt":"2025-04-16T10:09:10","slug":"services","status":"publish","type":"page","link":"https:\/\/valicon.lab387.com\/hr\/services\/","title":{"rendered":"Usluge"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;100vh&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_3,2_3&#8243; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; module_id=&#8221;services-sidebar&#8221; module_class=&#8221;services-sidebar&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#eff7ff&#8221; custom_padding=&#8221;30px|17px|20px|17px|false|false&#8221; border_radii=&#8221;off|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<ul>\n<li><a href=\"#all-shopper\" class=\"services-sidebar-link\" style=\"line-height: 1em; font-weight: 600;\">ALL SHOPPER<\/a><\/li>\n<li><a href=\"#all-finance\" class=\"services-sidebar-link\" style=\"line-height: 1em; font-weight: 600;\">ALL FINANCE<\/a><\/li>\n<li><a href=\"#all-insurance\" class=\"services-sidebar-link\" style=\"line-height: 1em; font-weight: 600;\">ALL INSURANCE<\/a><\/li>\n<li><a href=\"#bsit\" class=\"services-sidebar-link\" style=\"line-height: 1em; font-weight: 600;\">BSIT<\/a><\/li>\n<li><a href=\"#predictive-targeting\" class=\"services-sidebar-link\" style=\"line-height: 1em; font-weight: 600;\">PREDICTIVE TARGETING<\/a><\/li>\n<li><a href=\"#concept-icon\" class=\"services-sidebar-link\" style=\"line-height: 1em; font-weight: 600;\">ConceptICON<\/a><\/li>\n<li><a href=\"#logo-serious-play\" class=\"services-sidebar-link\" style=\"line-height: 1em; font-weight: 600;\">LEGO SERIOUS PLAY<\/a><\/li>\n<li><a href=\"#smart-profiler\" class=\"services-sidebar-link\" style=\"line-height: 1em; font-weight: 600;\">SMART PROFILER<\/a><\/li>\n<li><a href=\"#s-mind\" class=\"services-sidebar-link\" style=\"line-height: 1em; font-weight: 600;\">sMind<\/a><\/li>\n<li><a href=\"#consumer-profiles\" class=\"services-sidebar-link\" style=\"line-height: 1em; font-weight: 600;\">VALICON POTRO\u0160A\u010cKI PROFILI<\/a><\/li>\n<li><a href=\"#satisfaction\" class=\"services-sidebar-link\" style=\"line-height: 1em; font-weight: 600;\">VALICON ZADOVOLJSTVO KUPACA<\/a><\/li>\n<li><a href=\"#ad-diagnosticon\" class=\"services-sidebar-link\" style=\"line-height: 1em; font-weight: 600;\">Ad.Diagnosticon<\/a><\/li>\n<li><a href=\"#neuromarketing\" class=\"services-sidebar-link\" style=\"line-height: 1em; font-weight: 600;\">NEUROMARKETING<\/a><\/li>\n<li><a href=\"#reputation\" class=\"services-sidebar-link\" style=\"line-height: 1em; font-weight: 600;\">KORPORATIVNA REPUTACIJA<\/a><\/li>\n<li><a href=\"#feedback-model\" class=\"services-sidebar-link\" style=\"line-height: 1em; font-weight: 600;\">360\u00b0 Feedback model<\/a><\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; module_class=&#8221;services-content&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text content_tablet=&#8221;<\/p>\n<h4><span style=\"%22color:\" #294179;%22>NA\u0160E USLUGE<\/span><\/h4>\n<h2><\/h2>\n<h2>To help you make<br \/>informed business<br \/>decisions, we go<br \/>beyond data.<\/h2>\n<p><span style=\"%22font-weight:\" 400;%22>Whether you are a big organisation or a small business, understanding people\/consumers and their behaviour (how they think, feel and act, their values and reflections) is the key driver to your business success. With your needs in mind, we provide clearly and precisely tailored market research, brand building solutions and human expertise that help your business grow.<\/span><\/p>\n<p>&#8221; content_phone=&#8221;<\/p>\n<h4><span style=\"%22color:\" #294179;%22>NA\u0160E USLUGE<\/span><\/h4>\n<h2><\/h2>\n<h2>To help you make<br \/>informed business<br \/>decisions, we go<br \/>beyond data.<\/h2>\n<p><span style=\"%22font-weight:\" 400;%22>Whether you are a big organisation<br \/>or a small business, understanding people\/consumers and their behaviour<br \/>(how they think, feel and act, their values<br \/>and reflections) is the key driver to your business success. With your needs in<br \/>mind, we provide clearly and precisely tailored market research, brand building solutions and human expertise that help yourbusiness grow.<\/span><\/p>\n<p>&#8221; content_last_edited=&#8221;off|phone&#8221; _builder_version=&#8221;4.24.2&#8243; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Outfit|300|||||||&#8221; header_2_text_color=&#8221;#212121&#8243; header_2_font_size=&#8221;50px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Outfit|300||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;15px&#8221; header_4_letter_spacing=&#8221;6px&#8221; header_4_line_height=&#8221;1.6em&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;bottom&#8221; animation_intensity_slide=&#8221;1%&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;15px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;9vw&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;off|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>NA\u0160E USLUGE<\/h4>\n<h2><\/h2>\n<h2><span>Kako bismo osigurali uspjeh Va\u0161eg poslovanja, spajamo najbolje iz tehnologije i ljudske stru\u010dnosti.<\/span><\/h2>\n<p><span><\/span><\/p>\n<p><span><span style=\"font-weight: 400;\">Pregledajte na\u0161e usluge i odaberite onu koja najbolje odgovara Va\u0161im potrebama.<\/span><\/span><\/p>\n<p>[\/et_pb_text][et_pb_divider color=&#8221;rgba(0,0,0,0.1)&#8221; divider_weight=&#8221;1px&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_divider][et_pb_heading title=&#8221;ALL SHOPPER&#8221; module_id=&#8221;all-shopper&#8221; module_class=&#8221;services-item-heading&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; title_level=&#8221;h2&#8243; title_font=&#8221;Montserrat||||||||&#8221; title_text_color=&#8221;#212121&#8243; custom_margin=&#8221;0px||||false|false&#8221; custom_padding=&#8221;0px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_heading][et_pb_text content_tablet=&#8221;<\/p>\n<h4><span style=\"%22color:\" #294179;%22>NA\u0160E USLUGE<\/span><\/h4>\n<h2><\/h2>\n<p><span style=\"%22font-weight:\" 400;%22>\u017delite saznati za\u0161to kupci biraju jednu trgovinu umjesto druge ili kako promjene cijena utje\u010du na njihove navike? Tra\u017eite na\u010dine kako ih privu\u0107i, zadr\u017eati i pove\u0107ati njihovu lojalnost? Mi imamo odgovore.<\/span><\/p>\n<p><span style=\"%22font-weight:\" 400;%22>ALL SHOPPER is a typical research initiative where we dig into your brand image, availability, and what customers really think. We provide comprehensive analysis and insights on shopping habits and how prices affect what ends up in the cart. And we don\u2019t just do it once \u2014 we keep tabs on things multiple times a year to give you an ongoing look at what&#8217;s happening.<\/span><\/p>\n<p><span style=\"%22font-weight:\" 400;%22>ALL SHOPPER je Va\u0161 klju\u010d za razumijevanje konkurentnosti maloprodajnih lanaca, njihovog brenda, dostupnosti i popularnosti iz perspektive kupaca.<\/span>&#8221; content_phone=&#8221;<\/p>\n<h4><span style=\"%22color:\" #294179;%22>NA\u0160E USLUGE<\/span><\/h4>\n<h2><\/h2>\n<p><span style=\"%22font-weight:\" 400;%22>\u017delite saznati za\u0161to kupci biraju jednu trgovinu umjesto druge ili kako promjene cijena utje\u010du na njihove navike? Tra\u017eite na\u010dine kako ih privu\u0107i, zadr\u017eati i pove\u0107ati njihovu lojalnost? Mi imamo odgovore.<\/span><br \/>\n<span style=\"%22font-weight:\" 400;%22>ALL SHOPPER is a typical research initiative where we dig into your brand image, availability, and what customers really think. We provide comprehensive analysis and insights on shopping habits and how prices affect what ends up in the cart. And we don\u2019t just do it once \u2014 we keep tabs on things multiple times a year to give you an ongoing look at what&#8217;s happening.<\/span><br \/>\n<span style=\"%22font-weight:\" 400;%22>ALL SHOPPER je Va\u0161 klju\u010d za razumijevanje konkurentnosti maloprodajnih lanaca, njihovog brenda, dostupnosti i popularnosti iz perspektive kupaca.<\/span>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.24.2&#8243; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;15px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|desktop&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">\u017delite saznati za\u0161to kupci biraju jednu trgovinu umjesto druge ili kako promjene cijena utje\u010du na njihove navike? Tra\u017eite na\u010dine kako ih privu\u0107i, zadr\u017eati i pove\u0107ati njihovu lojalnost? Mi imamo odgovore.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">ALL SHOPPER is a typical research initiative where we dig into your brand image, availability, and what customers really think. We provide comprehensive analysis and insights on shopping habits and how prices affect what ends up in the cart. And we don\u2019t just do it once \u2014 we keep tabs on things multiple times a year to give you an ongoing look at what&#8217;s happening.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">ALL SHOPPER je Va\u0161 klju\u010d za razumijevanje konkurentnosti maloprodajnih lanaca, njihovog brenda, dostupnosti i popularnosti iz perspektive kupaca.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/valicon.lab387.com\/wp-content\/uploads\/2024\/06\/Slide9.jpg&#8221; title_text=&#8221;Slide9&#8243; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|700|||||||&#8221; text_text_color=&#8221;#294179&#8243; text_font_size=&#8221;15px&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><a href=\"https:\/\/valicon.lab387.com\/hr\/contact\/\" style=\"text-decoration: underline; font-weight: bold; font-size: 15px; color: #294179;\">Kontaktirajte nas i saznajte kako Vam mo\u017eemo pomo\u0107i.<br \/><\/a><\/p>\n<p>[\/et_pb_text][et_pb_text content_tablet=&#8221;<\/p>\n<p><span style=\"%22font-weight:\" 400;%22>Evo stvarnog primjera kako smo pomogli klijentu koriste\u0107i ovu uslugu:<\/span><\/p>\n<p>&#8221; content_phone=&#8221;<\/p>\n<p><span style=\"%22font-weight:\" 400;%22>Evo stvarnog primjera kako smo pomogli klijentu koriste\u0107i ovu uslugu:<\/span><\/p>\n<p>&#8221; content_last_edited=&#8221;on|tablet&#8221; module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">Evo stvarnog primjera kako smo pomogli klijentu koriste\u0107i ovu uslugu:<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text content_tablet=&#8221;<\/p>\n<p><span style=\"%22font-weight:\" 400;%22><strong>PROBLEM<\/strong>: Maloprodajni lanac suo\u010dio se sa smanjenjem u\u010destalosti posjeta kupaca, a pove\u0107anje cijena dodatno je ote\u017ealo situaciju. Bili su u potrazi za rje\u0161enjem koje bi ubla\u017eilo taj problem.<\/span><\/p>\n<p>&#8221; content_phone=&#8221;<\/p>\n<p><span style=\"%22font-weight:\" 400;%22><strong>PROBLEM<\/strong>: Maloprodajni lanac suo\u010dio se sa smanjenjem u\u010destalosti posjeta kupaca, a pove\u0107anje cijena dodatno je ote\u017ealo situaciju. Bili su u potrazi za rje\u0161enjem koje bi ubla\u017eilo taj problem.<\/span><\/p>\n<p>&#8221; content_last_edited=&#8221;on|tablet&#8221; module_class=&#8221;services-text services-text-red&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#7e285b&#8221; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;rgba(218,193,208,0.2)&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\"><strong>PROBLEM<\/strong>: Maloprodajni lanac suo\u010dio se sa smanjenjem u\u010destalosti posjeta kupaca, a pove\u0107anje cijena dodatno je ote\u017ealo situaciju. Bili su u potrazi za rje\u0161enjem koje bi ubla\u017eilo taj problem.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-blue&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#294179&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;#eff7ff&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\"><strong>ALL SHOPPER<\/strong>: <span> Analizom kroz ALL SHOPPER uslugu, ve\u0107 pri prvom mjerenju utvrdili smo kako pove\u0107anje cijena utje\u010de na kupovne navike. Izvje\u0161taj je otkrio da kupci sve vi\u0161e tra\u017ee sni\u017eene proizvode uz kori\u0161tenje kartica lojalnosti, aktivno tra\u017ee popuste na omiljene, ali i sve druge brendove, te \u010de\u0161\u0107e kupuju u trgovinama s povoljnijim cijenama, dok smanjuju kupovinu manje potrebnih proizvoda.<\/span><\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-green&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#568a37&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;rgba(225,236,219,0.3)&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\"><strong>RJE\u0160ENJE<\/strong>: <span>Na temelju dobivenih podataka, klijent je implementirao novi program lojalnosti putem kartica, prilagodio strategiju cijena i promocija, \u0161to je rezultiralo pove\u0107anjem prodaje i boljom zadr\u017eano\u0161\u0107u kupaca. <\/span><\/span><\/p>\n<p>[\/et_pb_text][et_pb_heading title=&#8221;ALL FINANCE&#8221; module_id=&#8221;all-finance&#8221; module_class=&#8221;services-item-heading&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; title_level=&#8221;h2&#8243; title_font=&#8221;Montserrat||||||||&#8221; title_text_color=&#8221;#212121&#8243; custom_margin=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_heading][et_pb_text content_tablet=&#8221;<\/p>\n<p><span style=\"%22font-weight:\" 400;%22>Tra\u017eite detaljan uvid u maloprodajno bankarstvo iz perspektive klijenata?<\/span><\/p>\n<p><span style=\"%22font-weight:\" 400;%22>ALL FINANCE nudi vi\u0161e od samih brojki. Pru\u017eamo sveobuhvatan pregled koji uklju\u010duje snagu brenda, NPS, povjerenje i lojalnost, poma\u017eu\u0107i Vam da razumijete za\u0161to ste prepoznatljivi na tr\u017ei\u0161tu.<\/span><\/p>\n<p><span style=\"%22font-weight:\" 400;%22>Koristimo Valiconov specijalizirani web panel, koji okuplja vi\u0161e od 100.000 stvarnih ljudi iz Adria regije. Oni s nama dijele svoja iskustva i stavove o bankarskom sektoru.<\/span><span style=\"%22font-weight:\" 400;%22>When a change is detected, additional questionnaires are automatically triggered by the system. With our big sample size, we&#8217;re not just scratching the surface \u2013 we&#8217;re diving deep to bring you the real deal on where the market&#8217;s heading, including the micro segments and evaluation of actual directions of migrations.<\/span><\/p>\n<p>&#8221; content_phone=&#8221;<\/p>\n<p><span style=\"%22font-weight:\" 400;%22>Tra\u017eite detaljan uvid u maloprodajno bankarstvo iz perspektive klijenata?<\/span><\/p>\n<p><span style=\"%22font-weight:\" 400;%22>ALL FINANCE nudi vi\u0161e od samih brojki. Pru\u017eamo sveobuhvatan pregled koji uklju\u010duje snagu brenda, NPS, povjerenje i lojalnost, poma\u017eu\u0107i Vam da razumijete za\u0161to ste prepoznatljivi na tr\u017ei\u0161tu.<\/span><\/p>\n<p><span style=\"%22font-weight:\" 400;%22>Koristimo Valiconov specijalizirani web panel, koji okuplja vi\u0161e od 100.000 stvarnih ljudi iz Adria regije. Oni s nama dijele svoja iskustva i stavove o bankarskom sektoru.<\/span><span style=\"%22font-weight:\" 400;%22>When a change is detected, additional questionnaires are automatically triggered by the system. With our big sample size, we&#8217;re not just scratching the surface \u2013 we&#8217;re diving deep to bring you the real deal on where the market&#8217;s heading, including the micro segments and evaluation of actual directions of migrations.<\/span><\/p>\n<p>&#8221; content_last_edited=&#8221;on|tablet&#8221; module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">Tra\u017eite detaljan uvid u maloprodajno bankarstvo iz perspektive klijenata?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">ALL FINANCE nudi vi\u0161e od samih brojki. Pru\u017eamo sveobuhvatan pregled koji uklju\u010duje snagu brenda, NPS, povjerenje i lojalnost, poma\u017eu\u0107i Vam da razumijete za\u0161to ste prepoznatljivi na tr\u017ei\u0161tu.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Koristimo Valiconov specijalizirani web panel, koji okuplja vi\u0161e od 100.000 stvarnih ljudi iz Adria regije. Oni s nama dijele svoja iskustva i stavove o bankarskom sektoru. Sistem kontinuirano prati i bilje\u017ei promjene u bankarskim profilima ispitanika, poput promjene primarne banke, a u slu\u010daju promjena automatski se \u0161alju dodatni upitnici.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With our big sample size, we&#8217;re not just scratching the surface \u2013 we&#8217;re diving deep to bring you the real deal on where the market&#8217;s heading, including the micro segments and evaluation of actual directions of migrations.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/valicon.lab387.com\/wp-content\/uploads\/2024\/06\/valicon-all-finance.jpg&#8221; title_text=&#8221;valicon all finance&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|700|||||||&#8221; text_text_color=&#8221;#294179&#8243; text_font_size=&#8221;15px&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><a href=\"https:\/\/valicon.lab387.com\/hr\/contact\/\" style=\"text-decoration: underline; font-weight: bold; font-size: 15px; color: #294179;\">Kontaktirajte nas.<br \/><\/a><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\">\u0160ta mo\u017eete o\u010dekivati:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Prikupljanje podataka na velikim uzorcima uz kontinuirano pra\u0107enje istih pojedinaca i uo\u010davanje promjena kroz vrijeme.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Uvid u manje ciljne skupine, \u0161to je posebno korisno za osiguravatelje s manjim tr\u017ei\u0161nim udjelima.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Razumijevanje mikrociljnih grupa.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Opis ciljnih grupa koje bi mogle postati novi klijenti Va\u0161e osiguravaju\u0107e ku\u0107e.<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Provjereni pokazatelji uz redovna a\u017euriranja.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Detaljan uvid u kupovni put pri dono\u0161enju odluke o posljednjem osiguravaju\u0107em ugovoru.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Evo stvarnog primjera kako smo pomogli klijentu koriste\u0107i ovu uslugu:<\/span>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-red&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#7e285b&#8221; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;rgba(218,193,208,0.2)&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\"><strong>PROBLEM<\/strong>: <span> Osiguravaju\u0107a ku\u0107a u Bosni i Hercegovini suo\u010dila se s padom tr\u017ei\u0161nog udjela i nije mogla jasno identificirati uzroke promjena u pona\u0161anju svojih osiguranika. Unutarnji marketin\u0161ki tim nije mogao prepoznati faktore koji utje\u010du na migraciju osiguranika izme\u0111u razli\u010ditih osiguravaju\u0107ih ku\u0107a.<\/span><\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-blue&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#294179&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;#eff7ff&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\"><strong>ALL FINANCE<\/strong>: <span> Ova usluga omogu\u0107ila je osiguravaju\u0107oj ku\u0107i da prati pona\u0161anje korisnika polica osiguranja, prikuplja podatke na velikom uzorku s kontinuiranim pra\u0107enjem istih osoba, te detektira promjene tokom vremena. Detaljna analiza rezultata otkrila je stvarne uzroke promjena u pona\u0161anju korisnika prilikom dono\u0161enja odluka o osiguravaju\u0107im proizvodima.<\/span><\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-green&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#568a37&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;rgba(225,236,219,0.3)&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\"><strong>RJE\u0160ENJE<\/strong>: <span>Na temelju podataka iz ALL INSURANCE izvje\u0161taja, osiguravaju\u0107a ku\u0107a je prilagodila marketin\u0161ke strategije i proizvode kako bi se fokusirala na specifi\u010dne mikro-segmente i prepoznala nove ciljne skupine. Implementacijom strategija temeljenih na podacima, osiguravaju\u0107a ku\u0107a je zabilje\u017eila rast tr\u017ei\u0161nog udjela, smanjenje gubitaka korisnika i zna\u010dajno pobolj\u0161anje zadovoljstva korisnika.<\/span><\/span><\/p>\n<p>[\/et_pb_text][et_pb_heading title=&#8221;ALL INSURANCE&#8221; module_id=&#8221;all-insurance&#8221; module_class=&#8221;services-item-heading&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; title_level=&#8221;h2&#8243; title_font=&#8221;Montserrat||||||||&#8221; title_text_color=&#8221;#212121&#8243; custom_margin=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_heading][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;||5px||false|false&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">ALL INSURANCE is a versatile research solution that provides insights into the insurance market in Slovenia, Croatia and Bosnia and Herzegovina from the perspective of end consumers (insured individuals) of various types of insurance. It\u2019s based on continuous monitoring of individuals&#8217; insurance usage, catering to physical persons.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;||5px||false|false&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">Obuhva\u0107a klju\u010dne indikatore poput snage brenda, NPS-a, povjerenja i lojalnosti, uz segmentaciju prema razli\u010ditim razinama lojalnosti. Istra\u017eivanje se provodi putem na\u0161e inovativne web platforme panela, gdje vi\u0161e od 20.000 sudionika aktivno sudjeluje.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">Kao dio na\u0161e dugoro\u010dne strategije, pratimo tr\u017ei\u0161te osiguranja tijekom 12 mjeseci i dalje, uklju\u010duju\u0107i budu\u0107a mjerenja koja detektiraju promjene, migracije me\u0111u osiguravaju\u0107im ku\u0107ama. S obzirom na na\u0161 velik uzorak, najnovija industrijska saznanja i pra\u0107enje kanala kupovine, ulazimo u mikrosegmente kako bismo pru\u017eili stvarne uvide u tr\u017ei\u0161te osiguranja, koji direktno utje\u010du na Va\u0161 poslovni uspjeh.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/valicon.lab387.com\/wp-content\/uploads\/2024\/06\/valicon-all-insurence.jpg&#8221; title_text=&#8221;valicon all insurence&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|700|||||||&#8221; text_text_color=&#8221;#294179&#8243; text_font_size=&#8221;15px&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><a href=\"https:\/\/valicon.lab387.com\/hr\/contact\/\" style=\"text-decoration: underline; font-weight: bold; font-size: 15px; color: #294179;\">Hajde da porazgovaramo.<br \/><\/a><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\">\u0160ta mo\u017eete o\u010dekivati:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Prikupljanje podataka na velikim uzorcima uz kontinuirano pra\u0107enje istih pojedinaca i uo\u010davanje promjena kroz vrijeme.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Uvid u manje ciljne skupine, \u0161to je posebno korisno za osiguravatelje s manjim tr\u017ei\u0161nim udjelima.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Razumijevanje mikrociljnih grupa.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Opis ciljnih grupa koje bi mogle postati novi klijenti Va\u0161e osiguravaju\u0107e ku\u0107e.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Provjereni pokazatelji uz redovna a\u017euriranja.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Detaljan uvid u kupovni put pri dono\u0161enju odluke o posljednjem osiguravaju\u0107em ugovoru.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Evo stvarnog primjera kako smo pomogli klijentu koriste\u0107i ovu uslugu:<\/span>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-red&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#7e285b&#8221; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;rgba(218,193,208,0.2)&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\"><strong>PROBLEM<\/strong>: <span>Osiguravaju\u0107a ku\u0107a u Bosni i Hercegovini suo\u010dila se s padom tr\u017ei\u0161nog udjela i nije mogla jasno identificirati uzroke promjena u pona\u0161anju svojih osiguranika. Unutarnji marketin\u0161ki tim nije mogao prepoznati faktore koji utje\u010du na migraciju osiguranika izme\u0111u razli\u010ditih osiguravaju\u0107ih ku\u0107a.<\/span><\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-blue&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#294179&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;#eff7ff&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\"><strong>ALL INSURANCE<\/strong>: <span> Ova usluga omogu\u0107ila je osiguravaju\u0107oj ku\u0107i da prati pona\u0161anje korisnika polica osiguranja, prikuplja podatke na velikom uzorku s kontinuiranim pra\u0107enjem istih osoba, te detektira promjene tokom vremena. Detaljna analiza rezultata otkrila je stvarne uzroke promjena u pona\u0161anju korisnika prilikom dono\u0161enja odluka o osiguravaju\u0107im proizvodima.<\/span><\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-green&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#568a37&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;rgba(225,236,219,0.3)&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\"><strong>RJE\u0160ENJE<\/strong>: <span>Na temelju podataka iz ALL INSURANCE izvje\u0161taja, osiguravaju\u0107a ku\u0107a je prilagodila marketin\u0161ke strategije i proizvode kako bi se fokusirala na specifi\u010dne mikro-segmente i prepoznala nove ciljne skupine. Implementacijom strategija temeljenih na podacima, osiguravaju\u0107a ku\u0107a je zabilje\u017eila rast tr\u017ei\u0161nog udjela, smanjenje gubitaka korisnika i zna\u010dajno pobolj\u0161anje zadovoljstva korisnika.<\/span><\/span><\/p>\n<p>[\/et_pb_text][et_pb_heading title=&#8221;BSIT&#8221; module_id=&#8221;bsit&#8221; module_class=&#8221;services-item-heading&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; title_level=&#8221;h2&#8243; title_font=&#8221;Montserrat||||||||&#8221; title_text_color=&#8221;#212121&#8243; custom_margin=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_heading][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;||5px||false|false&#8221; custom_margin_tablet=&#8221;||5px||false|false&#8221; custom_margin_phone=&#8221;||5px||false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">BSIT (Brand Strength and Image Tracking) service is a window into the heartbeat of your brand through the lens of consumers. No fancy jargon, just a straightforward dive into what makes a brand \u201ctick\u201d with end-users. Using a practical multi-level model \u2013 think top of mind, spontaneous recall, awareness, experience, choice, usage, satisfaction, loyalty \u2013 BSIT breaks down brand strength, helping you discover your competitive advantage.<br \/><\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\">Na\u0161a analiza koristi 4-dimenzionalni pregled branda, koji je mapiran prema Kapferovom 9-dimenzionalnom prizmatu za imid\u017e branda \u2013 razumijevanje branda nije stvar kompleksnosti, ve\u0107 jasno\u0107e i stvarnog utjecaja na tr\u017ei\u0161te.<\/span>[\/et_pb_text][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\">\u0160ta mo\u017eete o\u010dekivati:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Jasno identificirani nivoi snage brenda koje zahtijevaju akciju.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Definiranu i obja\u0161njenu relevantnost Va\u0161eg brenda za potro\u0161a\u010de.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Pra\u0107enje aktivnosti konkurentskih brendova.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Otkrivanje aktivnosti konkurentskih brendova u Va\u0161oj industriji.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sveobuhvatno mjerenje u\u010dinka poduzetih aktivnosti za Va\u0161 brend.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Pomo\u0107 u otkrivanju prijetnji i prilika za Va\u0161 brend.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Podr\u0161ku u odr\u017eavanju dosljednosti u Va\u0161im aktivnostima.<\/span>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/valicon.lab387.com\/wp-content\/uploads\/2024\/06\/Slide13.jpg&#8221; title_text=&#8221;Slide13&#8243; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|700|||||||&#8221; text_text_color=&#8221;#294179&#8243; text_font_size=&#8221;15px&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><a href=\"https:\/\/valicon.lab387.com\/hr\/contact\/\" style=\"text-decoration: underline; font-weight: bold; font-size: 15px; color: #294179;\">Kontaktirajte nas.<br \/><\/a><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\">Evo stvarnog primjera kako smo pomogli klijentu koriste\u0107i ovu uslugu:<\/span>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-red&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#7e285b&#8221; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;rgba(218,193,208,0.2)&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\"><strong>PROBLEM<\/strong>: <span>Brand u FMCG industriji \u017eelio je razumjeti svoju poziciju na tr\u017ei\u0161tu u odnosu na konkurenciju i prepoznati podru\u010dja na kojima treba raditi kako bi izgradio ja\u010di brand.<\/span><\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-blue&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#294179&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;#eff7ff&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\"><strong>BSIT<\/strong>: <span>Nakon provedene sveobuhvatne analize snage branda i imid\u017ea branda, postalo je jasno da, iako potro\u0161a\u010di prepoznaju brand, percipiraju njegove proizvode kao previ\u0161e skupe i pomalo zastarjele. Ova percepcija vjerojatno je utjecala na oklijevanje prilikom kupovine.<\/span><\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-green&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#568a37&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;rgba(225,236,219,0.3)&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\"><strong>RJE\u0160ENJE<\/strong>: <span>Kako bi se rije\u0161ili problemi koje je identificirao BSIT, tvrtka  je trebala fokusirati pa\u017enju na pobolj\u0161anje kvalitete proizvoda i percepcije vrijednosti, uz uskla\u0111ivanje strategije cijena s o\u010dekivanjima potro\u0161a\u010da. Tako\u0111er, pobolj\u0161anje komunikacije branda kako bi se istaknule prednosti proizvoda i modernizacija imid\u017ea branda pomogla je u njegovoj repozicioniranju.<\/span><\/span><\/p>\n<p>[\/et_pb_text][et_pb_heading title=&#8221;PREDICTIVE TARGETING&#8221; module_id=&#8221;predictive-targeting&#8221; module_class=&#8221;services-item-heading&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; title_level=&#8221;h2&#8243; title_font=&#8221;Montserrat||||||||&#8221; title_text_color=&#8221;#212121&#8243; custom_margin=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_heading][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;||5px||false|false&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">\u017delite preciznije identificirati svoju ciljnu publiku i dose\u0107i je online?<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\">PREDICTIVE TARGETING je mo\u0107an alat koji koristi postoje\u0107e i real-time podatke kako bi stvorio prediktivne modele Va\u0161e ciljne skupine. Analizom trendova podataka, poma\u017eemo Vam predvidjeti potrebe kupaca, prilagoditi Va\u0161 pristup i maksimalno optimizirati marketin\u0161ke napore.<\/span>[\/et_pb_text][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\">PREDICTIVE TARGETING omogu\u0107ava personalizirane interakcije, bolji ROI i izgradnju dugoro\u010dnih odnosa s Va\u0161om online publikom. Ukoliko je potrebno, offline kanali mogu se koristiti kao podr\u0161ka za potpuniju pokrivenost Va\u0161e ciljne skupine. Istra\u017eivanje zavr\u0161ava detaljnom analizom ROI-a, pru\u017eaju\u0107i Vam smjernice za uspje\u0161ne budu\u0107e kampanje. Bez nepotrebnog pretjerivanja, samo poma\u017eemo da Va\u0161a marketin\u0161ka strategija bude efikasnija i pametnija.<\/span>[\/et_pb_text][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\">\u0160ta mo\u017eete o\u010dekivati:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Precizno ciljanje s garantiranom ta\u010dno\u0161\u0107u od 90% unutar digitalnog okru\u017eenja.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">U\u0161teda od najmanje 30% Va\u0161eg medijskog bud\u017eeta primjenom principa \"digital first\".<\/span><\/p>\n<p><span style=\"font-weight: 400;\">U\u0161teda do 50% marketin\u0161kog bud\u017eeta ako se koristi isklju\u010divo digitalno ogla\u0161avanje.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Biometrijska analiza Va\u0161ih kreativnih materijala za optimizaciju.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Detaljna post-kampanjska evaluacija koja \u0107e unaprijediti Va\u0161e budu\u0107e kampanje.<\/span>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/valicon.lab387.com\/wp-content\/uploads\/2024\/06\/Slide2.jpg&#8221; title_text=&#8221;Slide2&#8243; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|700|||||||&#8221; text_text_color=&#8221;#294179&#8243; text_font_size=&#8221;15px&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><a href=\"https:\/\/valicon.lab387.com\/hr\/contact\/\" style=\"text-decoration: underline; font-weight: bold; font-size: 15px; color: #294179;\">Kontaktirajte nas.<br \/><\/a><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\">Evo stvarnog primjera kako smo pomogli klijentu koriste\u0107i ovu uslugu:<\/span>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-red&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#7e285b&#8221; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;rgba(218,193,208,0.2)&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\"><strong>PROBLEM<\/strong>: Nakon godinu dana razvoja proizvoda i istra\u017eivanja tr\u017ei\u0161ta, dugogodi\u0161nji klijent lansirao je novu liniju proizvoda i \u017eelio testirati prediktivne kampanje kako bi postigao najbolje mogu\u0107e marketin\u0161ke rezultate.<\/span>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-blue&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#294179&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;#eff7ff&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\"><strong>PREDICTIVE TARGETING<\/strong>: Kampanja za novi proizvod, uz prediktivno modeliranje razvijeno od strane Valicona i iProm-a, ispunila je klijentova o\u010dekivanja \u2013 ta\u010dno su identificirani potro\u0161a\u010di unutar ciljne skupine na na\u0161em web panelu i kojima su bile upu\u0107ene poruke klijenta, \u010dime je smanjen bud\u017eet kampanje na minimum.<\/span>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-green&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#568a37&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;rgba(225,236,219,0.3)&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\"><strong>RJE\u0160ENJE<\/strong>: Rezultati su prema\u0161ili o\u010dekivanja, a prodaja je vi\u0161e nego utrostru\u010dena u odnosu na razdoblje prije kampanje.<\/span>[\/et_pb_text][et_pb_heading title=&#8221;ConceptICON&#8221; module_id=&#8221;concept-icon&#8221; module_class=&#8221;services-item-heading&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; title_level=&#8221;h2&#8243; title_font=&#8221;Montserrat||||||||&#8221; title_text_color=&#8221;#212121&#8243; custom_margin=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_heading][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;||5px||false|false&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">\u017delite otkriti puni potencijal svoje kategorije proizvoda ili usluga?<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;||5px||false|false&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">ConceptICON pru\u017ea duboko razumijevanje trendova, same kategorije i skrivene potrebe koje \u010dekaju da ih otkrijete. Poma\u017ee Vam u prepoznavanju neiskori\u0161tenih prilika, oblikovanju novih proizvoda ili usluga, te usavr\u0161avanju postoje\u0107ih ideja u suradnji sa stvarnim potro\u0161a\u010dima.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">Va\u0161e istra\u017eivanje s ConceptICON po\u010dinje odabirom jednog od modula koji odgovara Va\u0161im potrebama:<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>OSNOVNI MODUL<\/strong> \u2013 Idealno ako ve\u0107 imate osnovne podatke o trendovima, kategorijama i potro\u0161a\u010dima, te nekoliko novih ideja za proizvod ili uslugu.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>PRO\u0160IRENI MODUL<\/strong> \u2013 Savr\u0161eno za Vas ako imate osnovnu ideju, ali \u017eelite dodatne podatke o potrebama i \u017eeljama potro\u0161a\u010da, ili ve\u0107 razvijeniji koncept.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>NAPREDNI MODUL<\/strong> \u2013 Za po\u010detnike koji nemaju podatke o trendovima, kategoriji, potro\u0161a\u010dima niti osnovnu ideju. Ovaj modul nudi sveobuhvatan.\u00a0<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">\u0160ta mo\u017eete o\u010dekivati:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Analiza sekundarnih podataka: Pregled kategorije (napredni modul)<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Radionica s potro\u0161a\u010dima: Razumijevanje kategorije (pro\u0161ireni modul i napredni modul)<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Interna radionica: Dizajn koncepta (pro\u0161ireni modul i napredni modul)<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Radionica s potro\u0161a\u010dima: Evaluacija i unapre\u0111enje (svi moduli)<\/span><\/p>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/valicon.lab387.com\/wp-content\/uploads\/2024\/06\/Slide6.jpg&#8221; title_text=&#8221;Slide6&#8243; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|700|||||||&#8221; text_text_color=&#8221;#294179&#8243; text_font_size=&#8221;15px&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><a href=\"https:\/\/valicon.lab387.com\/hr\/contact\/\" style=\"text-decoration: underline; font-weight: bold; font-size: 15px; color: #294179;\">Kontaktirajte nas.<br \/><\/a><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\">Evo stvarnog primjera kako smo pomogli klijentu koriste\u0107i ovu uslugu:<\/span>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-red&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#7e285b&#8221; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;rgba(218,193,208,0.2)&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\"><strong>PROBLEM<\/strong>: Klijent iz industrije ljepote imao je osnovnu ideju za novi proizvod, ali nije znao je li u skladu s o\u010dekivanjima potro\u0161a\u010da niti je imao razvijen koncept proizvoda.<\/span>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-blue&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#294179&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;#eff7ff&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\"><strong>ConceptICON<\/strong>: <span> Za po\u010detak, Valicon je predlo\u017eio provo\u0111enje kvalitativnog istra\u017eivanja (radionica) s odre\u0111enom ciljnom skupinom kako bi se prikupili podaci na temelju kojih \u0107e se razviti koncept. Kroz analizu \u010detiri fokus grupe, identificirali smo zna\u010dajne trendove u kori\u0161tenju krema za ruke: rastu\u0107a popularnost proizvoda me\u0111u osobama koje vode aktivan \u017eivot, preferencija za kreme s prirodnim sastojcima, te va\u017enost brzog upijanja kreme zbog ubrzanog tempa \u017eivota. Za \u017eensku populaciju, tako\u0111er smo primijetili naglasak na estetskom do\u017eivljaju proizvoda, zbog \u010dega je miris postao va\u017ean faktor pri odabiru kreme. Ova saznanja dala su vrijedne uvide u potrebe korisnika i poslu\u017eila kao smjernice u razvoju novih proizvoda. Kada je koncept bio razvijen, testiran je na ve\u0107oj ciljnoj skupini (n=400). Istra\u017eivanje je provedeno na panelu, a rezultati su pokazali da je 80% ispitanika razumjelo koncept, 70% njih bilo je zadovoljno formulacijom proizvoda, 85% je bilo zadovoljno sastojcima, a 60% njih bilo je spremno kupiti takvu kremu za ruke. Na temelju ovog istra\u017eivanja, shvatili smo da je cijena od 10 \u20ac koju je klijent planirao, bila jo\u0161 uvijek previsoka i trebala ju je prilagoditi.<\/span><\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-green&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#568a37&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;rgba(225,236,219,0.3)&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\"><strong>RJE\u0160ENJE<\/strong>:  Klijent je prilagodio cijenu i razvio koncept prema prijedlozima istra\u017eivanja, \u0161to je rezultiralo pozitivnim prijemom proizvoda od strane potro\u0161a\u010da i njihovim kupovinama.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_heading title=&#8221;LEGO SERIOUS PLAY&#8221; module_id=&#8221;logo-serious-play&#8221; module_class=&#8221;services-item-heading&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; title_level=&#8221;h2&#8243; title_font=&#8221;Montserrat||||||||&#8221; title_text_color=&#8221;#212121&#8243; custom_margin=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_heading][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;||5px||false|false&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">Za\u0161to se zadovoljiti obi\u010dnim rje\u0161enjima problema kad mo\u017eete koristiti LEGO kockice za poslovne svrhe?<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;||5px||false|false&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">LEGO Serious Play (LSP) nudi zabavno, kreativno i suradni\u010dko iskustvo tima kao nikada prije.\nNakon \u0161to smo odr\u017eali 50 radionica za velike klijente u regiji Adria, LEGO Serious Play dokazao se kao svestran alat primjenjiv na razli\u010dite izazove s kojima se susre\u0107u timovi. Ljepota LSP-a le\u017ei u njegovoj sposobnosti da potpuno anga\u017eira sve sudionike, osiguravaju\u0107i 100% sudjelovanja.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\">Ideje koje se razvijaju kroz metafore u LEGO modelima donose raznovrsne misli i rje\u0161enja.\nNajbolji dio? Kompleksnost Vas ne usporava; s LSP-om, konsenzus nije samo postignut \u2013 on je postignut brzo i bez problema. Imamo \u0161est senior LSP facilitatora koji Vam mogu pomo\u0107i da izvu\u010dete maksimalnu vrijednost iz ovog procesa.<\/span>[\/et_pb_text][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\">U Valiconu, LEGO Serious Play koristi se u dva slu\u010daja:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Strategijsko rje\u0161avanje problema \u2013 Ako klijent \u017eeli rije\u0161iti svoje strate\u0161ko planiranje, mo\u017eemo odr\u017eati Real-Time-Strategy radionicu gdje strategija nastaje kroz suradnju tima i stru\u010dnost kompanije.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ovaj pristup, temeljen na u\u010denju, pogoduje brzo mijenjaju\u0107im V.U.C.A. okru\u017eenjima, gdje kompanije i timovi trebaju slijediti u\u010dinkovite smjernice umjesto strogih pravila.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Brand.ICON \u2013 Ako interni tim kompanije \u017eeli razviti \u017eeljeni identitet branda koji najbolje odgovara potrebama kupaca i tr\u017ei\u0161noj situaciji.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ovaj alat mo\u017ee se koristiti za razvoj branda i koncepta proizvoda, s naglaskom na tr\u017ei\u0161ne uvide koji omogu\u0107uju poslovni uspjeh.<\/span>[\/et_pb_text][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<strong>KAKO FUNKCIONIRA?<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Prvi korak je da klijent identificira problem (vezan uz op\u0107u strategiju ili strategiju branda) koji treba rije\u0161iti unutar kompanije, a tim mora biti svjestan va\u017enosti tog problema.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Nakon toga, ovisno o veli\u010dini klijentovog tima i vremenskim ograni\u010denjima, pripremamo prijedlog za LEGO\u00ae SERIOUS PLAY\u00ae radionicu, koja uklju\u010duje jasno definirane ciljeve i dogovorene rezultate.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Obi\u010dno su rezultati:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Za Real-Time-Strategy: tim uskla\u0111uje Simple Guiding Principles koji \u0107e biti primjenjivani u budu\u0107nosti.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Za Brand.ICON: tim testira novi koncept branda na tr\u017ei\u0161tu, koji je uskla\u0111en s potrebama stvarnog ciljano segmenta.<\/span>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/valicon.lab387.com\/wp-content\/uploads\/2024\/06\/Slide12.jpg&#8221; title_text=&#8221;Slide12&#8243; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_heading title=&#8221;SMART PROFILER&#8221; module_id=&#8221;smart-profiler&#8221; module_class=&#8221;services-item-heading&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; title_level=&#8221;h2&#8243; title_font=&#8221;Montserrat||||||||&#8221; title_text_color=&#8221;#212121&#8243; custom_margin=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_heading][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;||5px||false|false&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">Smart Profiler je Va\u0161a platforma za strate\u0161ko profiliranje kupaca, fokusirana na jednostavnost i u\u010dinkovitost, omogu\u0107avaju\u0107i trenuta\u010dne i integrirane povratne informacije kupaca na temelju unaprijed definiranih indikatora.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;||5px||false|false&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">SMART PROFILER omogu\u0107ava dubinsku analizu podataka putem na\u0161eg naprednog sistema izvje\u0161tavanja, osiguravaju\u0107i neprocjenjive uvide. Uz besprijekornu integraciju s CRM sistemom, SMART PROFILER osigurava automatsko prikupljanje klju\u010dnih informacija o kupcima u pravom trenutku, minimiziraju\u0107i prekide. Nakon klju\u010dnih interakcija s kupcima, poput kupovine ili poziva, na\u0161 sistem \u0161alje ankete za povratne informacije, osiguravaju\u0107i brz i jednostavan proces. Sve dovr\u0161ene ankete ulaze u Smart Profiler za izvje\u0161tavanje u stvarnom vremenu, a nakon obrade, podaci se vra\u0107aju u va\u0161 CRM sistem.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">Smart Profiler prilago\u0111en je kako bi unaprijedio Va\u0161e interakcije s kupcima i podigao Va\u0161e razumijevanje klijenata na novi nivo.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/valicon.lab387.com\/wp-content\/uploads\/2024\/06\/valicon-smart-profiler.jpg&#8221; title_text=&#8221;valicon smart profiler&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|700|||||||&#8221; text_text_color=&#8221;#294179&#8243; text_font_size=&#8221;15px&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><a href=\"https:\/\/valicon.lab387.com\/hr\/contact\/\" style=\"text-decoration: underline; font-weight: bold; font-size: 15px; color: #294179;\">Pobolj\u0161ajmo Va\u0161 profil korisnika.<br \/><\/a><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\">\u0160ta mo\u017eete o\u010dekivati:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mjerenje povratnih informacija ili zadovoljstva kupaca kroz jedno ili nekoliko pitanja.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Povratne informacije koje se mjere i izvje\u0161tavaju odmah nakon interakcije te se mogu unijeti u CRM sistem.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Me\u0111u indikatorima koji se mjere su NPS (Net Promoter Score), koji pokazuje spremnost kupaca da preporu\u010de proizvod prijateljima i poznanicima, CSI indeks, koji prikazuje razinu zadovoljstva korisnika na temelju odnosa izme\u0111u brenda i korisnika, i mnogi drugi.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Platforma se tako\u0111er mo\u017ee koristiti za prikupljanje povratnih informacija od zaposlenika.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Evo stvarnog primjera kako smo pomogli klijentu koriste\u0107i ovu uslugu:<\/span>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-red&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#7e285b&#8221; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;rgba(218,193,208,0.2)&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\"><strong>PROBLEM<\/strong>: Banka se suo\u010davala s rastu\u0107im nezadovoljstvom klijenata, uz sve ve\u0107i broj otkazanih usluga na dnevnoj bazi. Uprava banke odlu\u010dila je identificirati segmente usluga koji utje\u010du na korisni\u010dko iskustvo.<\/span>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-blue&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#294179&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;#eff7ff&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\"><strong>SMART PROFILER<\/strong>: Banka je integrirala platformu Smart Profiler u svoj CRM sistem. Nakon svake interakcije s bankom, bilo da se radilo o online transakciji, posjetu poslovnici ili kontaktu s korisni\u010dkom podr\u0161kom, Smart Profiler automatski je slao ankete klijentima. Pitanja su bila usmjerena na klju\u010dne aspekte korisni\u010dkog iskustva, uklju\u010duju\u0107i brzinu, jasno\u0107u informacija i zadovoljstvo uslugom. Identificirani su klju\u010dni problemi, kao \u0161to su nedostatak personalizacije usluga, dugo vrijeme \u010dekanja na odgovore i nedovoljna dostupnost informacija.<\/span>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-green&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#568a37&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;rgba(225,236,219,0.3)&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\"><strong>RJE\u0160ENJE<\/strong>: Banka je implementirala personalizirane strategije komunikacije te pobolj\u0161ala svoje online platforme i korisni\u010dku podr\u0161ku kako bi klijentima omogu\u0107ila br\u017ei pristup informacijama.<\/span>[\/et_pb_text][et_pb_heading title=&#8221;sMind&#8221; module_id=&#8221;s-mind&#8221; module_class=&#8221;services-item-heading&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; title_level=&#8221;h2&#8243; title_font=&#8221;Montserrat||||||||&#8221; title_text_color=&#8221;#212121&#8243; custom_margin=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_heading][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;||5px||false|false&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">Jeste li e-commerce brend ili trgova\u010dki lanac koji tra\u017ei na\u010dine kako privu\u0107i, ste\u0107i i zadr\u017eati kupce?<\/span><span style=\"font-weight: 400;\">Ako je odgovor DA, Shoppers' Mind Reports pravo je rje\u0161enje za Vas.\nNa\u0161 standardizirani pristup pru\u017ea sistemati\u010dne povratne informacije direktno s tr\u017ei\u0161ta, omogu\u0107avaju\u0107i web trgovcima i online igra\u010dima da ostanu u korak s e-commerce trendovima i otkriju potencijalna pobolj\u0161anja.<\/span><span><\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\">Ono \u0161to nas izdvaja je mogu\u0107nost izravne usporedbe standardiziranih pokazatelja kroz vrijeme i regije, pru\u017eaju\u0107i dragocjene uvide u pona\u0161anje potro\u0161a\u010da. Dok web trgovci imaju pristup razli\u010ditim prodajnim podacima, Shoppers' Mind Reports idu korak dalje, nude\u0107i dubinsku analizu razmi\u0161ljanja i iskustava potro\u0161a\u010da, te osvjetljavaju\u0107i njihove kupovne navike i klju\u010dne faktore za dugoro\u010dni uspjeh.<br \/>\nNa\u0161a usluga specijalizirana je za provo\u0111enje detaljnih istra\u017eivanja kako bi pru\u017eila sveobuhvatan pregled tr\u017ei\u0161ta e-commerce-a u Bosni i Hercegovini, s fokusom na potro\u0161a\u010de i korisne usporedbe s dr\u017eavama poput Slovenije, Hrvatske i Srbije. <\/span>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/valicon.lab387.com\/wp-content\/uploads\/2024\/06\/Slide1.jpg&#8221; title_text=&#8221;Slide1&#8243; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|700|||||||&#8221; text_text_color=&#8221;#294179&#8243; text_font_size=&#8221;15px&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><a href=\"https:\/\/valicon.lab387.com\/hr\/contact\/\" style=\"text-decoration: underline; font-weight: bold; font-size: 15px; color: #294179;\">Zatra\u017eite sMind izvje\u0161taj<br \/><\/a><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\">\u0160ta mo\u017eete o\u010dekivati:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Postoje dvije vrste izvje\u0161taja: Pregled tr\u017ei\u0161ta i Uvid u ciljnu skupinu (na poseban zahtjev).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Izvje\u0161taj Pregled tr\u017ei\u0161ta nudi:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Penetraciju i u\u010destalost online kupovine s razradom po dobnim segmentima.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Na\u010dine pla\u0107anja i dostave \u2013 trendovi i analiza po dobnim skupinama.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Pregled kupljenih kategorija i trendova s podjelom na kupovine u doma\u0107im i stranim trgovinama.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Kanale informisanja i kupovine.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Detaljan prikaz korisni\u010dkog putovanja prema odabranim demografskim segmentima, karakteristikama kupovine i kupljenim kategorijama.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Izvje\u0161\u0107e Uvid u ciljnu skupinu uklju\u010duje:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Profil kupca: demografski podaci.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Profil kupovine s klju\u010dnim elementima: kupljena kategorija, na\u010din pla\u0107anja, vrsta dostave, vrijednost kupovine vrijeme dostave.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Indeks odnosa (stav prema brendu trgovca uklju\u010duju\u0107i NPS i op\u0107e zadovoljstvo).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Iskustvo kupca (zadovoljstvo i va\u017enost pojedinih elemenata).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Kupovni put u tri faze: Poticaj, Istra\u017eivanje (tra\u017eenje informacija prije kupovine), i Kona\u010dni motivatori odluke o kupovini<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ure\u0111aji kori\u0161teni za istra\u017eivanje i obavljanje kupovine<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Evo stvarnog primjera kako smo pomogli klijentu koriste\u0107i ovu uslugu:<\/span>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-red&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#7e285b&#8221; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;rgba(218,193,208,0.2)&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\"><strong>PROBLEM<\/strong>: Kompanija koja posjeduje maloprodajnu trgovinu elektronike i ku\u0107anskih aparata primijetila je da, unato\u010d rastu prodaje, nemaju duboko razumijevanje iskustva i preferencija svojih kupaca. Klju\u010dna pitanja poput preferiranih na\u010dina pla\u010danja, opcija dostave, najtra\u017eenijih kategorija proizvoda i kupovnog puta u online kupovini ostala su bez odgovora. Zbog toga je kompanija tra\u017eila podatke koji \u0107e im pomo\u0107i optimizirati marketin\u0161ke kanale.<\/span>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-blue&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#294179&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;#eff7ff&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\"><strong>sMIND<\/strong>: Using sMind report, the company identified that local consumers predominantly preferred cash-on-delivery payment methods.<span> Kori\u0161tenjem izvje\u0161\u0107a sMind, kompanija je otkrila da lokalni potro\u0161a\u010di uglavnom preferiraju pla\u010danje pouze\u0107em. Tako\u0111er su prepoznali da se njihovi specifi\u010dni proizvodi \u010desto pretra\u017euju na web stranicama i tra\u017eilicama, te da njihovi kupci \u010desto koriste mobilne telefone za pretra\u017eivanje.<\/span><\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-green&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#568a37&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;rgba(225,236,219,0.3)&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\"><strong>RJE\u0160ENJE<\/strong>: <span> Ovi uvidi pomogli su kompaniji u prilagodbi svojih metoda dostave kako bi omogu\u0107ili pla\u0107anje pouze\u0107em putem po\u0161tanskih usluga. Tako\u0111er, ulo\u017eili su u optimizaciju za tra\u017eilice za svoje specifi\u010dne proizvode i pobolj\u0161ali korisni\u010dko su\u010delje (interface) svoje mobilne platforme.<\/span><\/span><\/p>\n<p>[\/et_pb_text][et_pb_heading title=&#8221;VALICON CONSUMER PROFILES&#8221; module_id=&#8221;consumer-profiles&#8221; module_class=&#8221;services-item-heading&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; title_level=&#8221;h2&#8243; title_font=&#8221;Montserrat||||||||&#8221; title_text_color=&#8221;#212121&#8243; custom_margin=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_heading][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;||5px||false|false&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">Valicon Potro\u0161a\u010dki Profili predstavljaju detaljno istra\u017eivanje potro\u0161a\u010dkih navika i pona\u0161anja, nude\u0107i klijentima uvid u specifi\u010dne ciljne skupine. Na temelju podataka prikupljenih od vi\u0161e od 6000 \u010dlanova Valicon online panela, pru\u017eamo detaljne profile koji obuhva\u0107aju medijske navike, upotrebu dru\u0161tvenih mre\u017ea i pametnih telefona, slobodne aktivnosti i temeljne \u017eivotne vrijednosti.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;||5px||false|false&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">Ovi profili u biti pri\u010daju pri\u010du o Va\u0161im trenutnim i potencijalnim kupcima. <\/span><span style=\"font-weight: 400;\">Razumijevanjem potro\u0161a\u010dkog pona\u0161anja na sistemski na\u010din, Valicon Potro\u0161a\u010dki Profili slu\u017ee kao vrijedno sredstvo za razvoj u\u010dinkovitih medijskih planova, oblikovanje marketin\u0161kih strategija, prilagodbu proizvoda potrebama ciljne skupine i postizanje konkurentske prednosti na dinami\u010dkom tr\u017ei\u0161tu.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\">Va\u0161i kupci imaju pri\u010du koju treba ispri\u010dati \u2013 neka Valicon pomogne da je \u010dujete i vodite u svijetu potro\u0161a\u010dkih uvida!<\/span>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/valicon.lab387.com\/wp-content\/uploads\/2024\/06\/Slide10.jpg&#8221; title_text=&#8221;Slide10&#8243; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|700|||||||&#8221; text_text_color=&#8221;#294179&#8243; text_font_size=&#8221;15px&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><a href=\"https:\/\/valicon.lab387.com\/hr\/contact\/\" style=\"text-decoration: underline; font-weight: bold; font-size: 15px; color: #294179;\">Otkrijmo Va\u0161e potro\u0161a\u010dke navike.<br \/><\/a><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\">Potro\u0161a\u010dki profili koje Vam mo\u017eemo ponuditi:<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>Medijski profil<\/strong>: Razumite bolje medijske navike Va\u0161e publike, uklju\u010duju\u0107i video i audio platforme, televizijske preferencije, \u017eanrove sadr\u017eaja, \u010ditanje printanog sadr\u017eaja i druge klju\u010dne aspekte za oblikovanje preciznih medijskih strategija.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>Profil dru\u0161tvenih mre\u017ea<\/strong>: Steknite uvid u navike kori\u0161tenja dru\u0161tvenih mre\u017ea, vrijeme provedeno na svakoj platformi, popularne mre\u017ee i nivo anga\u017emana publike, \u0161to \u0107e Vam pomo\u0107i u prilagodbi pristupa dru\u0161tvenim mre\u017eama.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>Profil kori\u0161tenja Pametnih telefona<\/strong>: Analizirajte pona\u0161anje na pametnim telefonima kako biste optimizirali komunikacijske kanale, preferencije ure\u0111aja i u\u010destalost kori\u0161tenja za u\u010dinkovitu povezanost s publikom.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>Profil potro\u0161a\u010dkog pona\u0161anja i Profil li\u010dnosti<\/strong>: Istra\u017eite navike kupovine, lojalnost brendu, preferencije vezane uz lokalne proizvode i klju\u010dne \u017eivotne vrijednosti kako biste pobolj\u0161ali interakciju s kupcima i unaprijedili poslovanje kroz prilago\u0111ene strategije.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Odaberite uslugu koja Vam je potrebna:<\/span><\/p>\n<p><span  style=\"font-weight: 400;\"><strong>Gotovi izvje\u0161taji<\/strong>: Periodi\u010dki dostupni izvje\u0161taji za specifi\u010dne ciljne skupine, poput profila Generacije Z, koji pru\u017eaju trenutne uvide u dinami\u010dne generacijske preferencije.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>Izvje\u0161taji na temelju postoje\u0107ih podataka<\/strong>: Brzi pristup izvje\u0161tajima prilago\u0111enim Va\u0161im potrebama, temeljenim na postoje\u0107im podacima Valicon Potro\u0161a\u010dkih Profila.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>Ad hoc identifikacija<\/strong>: Dizajnirajte prilago\u0111eni upitnik za ciljanje specifi\u010dnih ciljnih skupina koje nisu obuhva\u0107ene postoje\u0107im podacima, osiguravaju\u0107i brzu implementaciju istra\u017eivanja i dostavu izvje\u0161taja.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>Dodatak Va\u0161em istra\u017eivanju<\/strong>: Dopunite svoje trenutno istra\u017eivanje s modulima Valicon Potro\u0161a\u010dkih Profila, oboga\u0107uju\u0107i rezultate i ubrzavaju\u0107i proces istra\u017eivanja.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>Segmentacija tr\u017ei\u0161ta<\/strong>: Iskoristite podatke Valicon Potro\u0161a\u010dkih Profila za detaljnu segmentaciju tr\u017ei\u0161ta, samostalno ili u kombinaciji s drugim Valicon proizvodima.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Optimizirajte svoje kampanje, poruke i marketin\u0161ke strategije s Valicon Potro\u0161a\u010dkim Profilima, osiguravaju\u0107i uskla\u0111enost s potrebama i preferencijama Va\u0161e publike.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ne samo da ciljate \u2013 razumite, anga\u017eirajte i u\u010dinkovito zadr\u017eite svoje kupce.<\/span>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|700|||||||&#8221; text_text_color=&#8221;#294179&#8243; text_font_size=&#8221;15px&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><a href=\"https:\/\/valicon.lab387.com\/hr\/contact\/\" style=\"text-decoration: underline; font-weight: bold; font-size: 15px; color: #294179;\">\u017delim \u010duti vi\u0161e.<br \/><\/a><\/p>\n<p>[\/et_pb_text][et_pb_heading title=&#8221;VALICON SATISFACTION&#8221; module_id=&#8221;satisfaction&#8221; module_class=&#8221;services-item-heading&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; title_level=&#8221;h2&#8243; title_font=&#8221;Montserrat||||||||&#8221; title_text_color=&#8221;#212121&#8243; custom_margin=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_heading][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;||5px||false|false&#8221; animation_direction=&#8221;bottom&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">Razumijevanje i unapre\u0111enje odnosa izme\u0111u Va\u0161e kompanije i kupaca u sredi\u0161tu je Valicon Zadovoljstva Kupaca. Na\u0161 sveobuhvatan model koristi klju\u010dne metrike za pra\u0107enje odgovora, mjerenje zadovoljstva i procjenu stavova.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\">Kontinuiranim pra\u0107enjem i analizom sljede\u0107ih metrika, poma\u017eemo Vam identificirati podru\u010dja u kojima o\u010dekivanja mo\u017eda nisu ispunjena, razumjeti najutjecajnije faktore zadovoljstva i donijeti informirane odluke za pobolj\u0161anje korisni\u010dkog iskustva.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Customer Satisfaction Index (CSI) bavi se kvantitativnim istra\u017eivanjem putem anketa.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Critical Incident Analysis (CIT) kvalitativno analizira vanredne doga\u0111aje koji mogu utjecati na lojalnost.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Net Promoter Score (NPS) mjeri lojalnost kupaca.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Customer Effort Score (CES) procjenjuje napor korisnika u postizanju ciljeva s Va\u0161im proizvodom ili uslugom.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">U Valiconu omogu\u0107ujemo kompanijama da premoste jaz izme\u0111u o\u010dekivanja kupaca i stvarnih iskustava, osiguravaju\u0107i uspjeh u ispunjavanju potreba kupaca<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Na\u0161e istra\u017eivanje zadovoljstva kupaca ne samo da ukazuje na podru\u010dja koja nisu ispunila o\u010dekivanja, ve\u0107 i identificira klju\u010dne faktore koji utje\u010du na zadovoljstvo.<\/span>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/valicon.lab387.com\/wp-content\/uploads\/2024\/06\/valicon-satisfaction-v2.jpg&#8221; title_text=&#8221;valicon satisfaction v2&#8243; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|700|||||||&#8221; text_text_color=&#8221;#294179&#8243; text_font_size=&#8221;15px&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><a href=\"https:\/\/valicon.lab387.com\/hr\/contact\/\" style=\"text-decoration: underline; font-weight: bold; font-size: 15px; color: #294179;\">Kontaktirajte nas.<br \/><\/a><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">Evo stvarnog primjera kako smo pomogli klijentu koriste\u0107i ovu uslugu:<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-red&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#7e285b&#8221; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;rgba(218,193,208,0.2)&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\"><strong>PROBLEM<\/strong>: Klijenti jedne kompanije izrazili su nezadovoljstvo tehni\u010dkim problemima, iako su bili pojedina\u010dni slu\u010dajevi, postojala je zabrinutost da bi negativna iskustva mogla utjecati na reputaciju brenda. Uprava kompanije odlu\u010dila je provesti analizu problema kako bi otkrila potencijalna podru\u010dja u kojima bi mogla pobolj\u0161ati korisni\u010dko iskustvo.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-blue&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#294179&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;#eff7ff&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\"><strong>VALICON ZADOVOLJSTVO KUPACA<\/strong>: Kompanija je odlu\u010dila koristiti Valicon Zadovoljstvo kako bi temeljito analizirala uzroke problema. Kroz analizu smo identificirali klju\u010dna podru\u010dja u kojima su kupci izra\u017eavali najve\u0107i nivo nezadovoljstva, naro\u010dito u vezi s tehni\u010dkom podr\u0161kom i procesima rje\u0161avanja problema, \u0161to je imalo zna\u010dajan utjecaj na ukupno zadovoljstvo korisnika.<\/span>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-green&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#568a37&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;rgba(225,236,219,0.3)&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\"><strong>RJE\u0160ENJE<\/strong>: Nakon \u0161to su provedene promjene u korisni\u010dkoj podr\u0161ci i procesima, kompanija je uspjela rije\u0161iti identificirane probleme i pobolj\u0161ati ukupno korisni\u010dko iskustvo. Kompanija je odlu\u010dila nastaviti pratiti zadovoljstvo kupaca putem Valicon Zadovoljstva kako bi odr\u017eala visok nivo usluge i u stvarnom vremenu identificirala potencijalne izazove.<\/span>[\/et_pb_text][et_pb_heading title=&#8221;Ad.Diagnosticon&#8221; module_id=&#8221;ad-diagnosticon&#8221; module_class=&#8221;services-item-heading&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; title_level=&#8221;h2&#8243; title_font=&#8221;Montserrat||||||||&#8221; title_text_color=&#8221;#212121&#8243; custom_margin=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_heading][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\">Da li Va\u0161i oglasi stvarno poga\u0111aju ciljnu grupu? Da li se povezuju sa Va\u0161im potro\u0161a\u010dima onako kako ste zamislili? Tu je Ad.Diagnosticon.<\/span><br \/>\n<span style=\"font-weight: 400;\">Na\u0161 alat razla\u017ee slo\u017eenost ogla\u0161avanja i pru\u017ea Vam jasne, primjenjive uvide koji Vam poma\u017eu da prepoznate \u0161ta funkcioni\u0161e, a \u0161ta ne. Analiziramo racionalne, emocionalne i bihevioralne aspekte oglasa, uz vidljivost brenda i njegovu uskla\u0111enost sa strategijom.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Na\u0161 pristup temelji se na psihologiji emocija, perceptivnoj psihologiji i neuromarketingu, pru\u017eaju\u0107i Vam sveobuhvatan uvid u utjecaj Va\u0161ih oglasa.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ad.Diagnosticon omogu\u0107ava benchmarking klju\u010dnih indikatora uspjeha na osnovu vi\u0161e od 220 analiziranih oglasa u Sloveniji i regiji. Kriteriji za benchmark se odre\u0111uju u saradnji s Vama, na nivou geografskih lokacija, najboljih oglasa i drugih specifi\u010dnih parametara.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0160ta mo\u017eete o\u010dekivati:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Uvid u to da li Va\u0161e ogla\u0161avanje posti\u017ee adekvatan u\u010dinak u pogledu racionalnih, emocionalnih i bihevioralnih komponenti<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Informacije o tome da li Va\u0161a kampanja nadma\u0161uje konkurenciju<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Uvid u to kako su potro\u0161a\u010di reagovali na kampanju i da li je njihovo iskustvo zasnovano na klju\u010dnim pokazateljima efikasnosti ogla\u0161avanja<\/span>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/valicon.lab387.com\/wp-content\/uploads\/2024\/06\/Slide5.jpg&#8221; title_text=&#8221;Slide5&#8243; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|700|||||||&#8221; text_text_color=&#8221;#294179&#8243; text_font_size=&#8221;15px&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><a href=\"https:\/\/valicon.lab387.com\/hr\/contact\/\" style=\"text-decoration: underline; font-weight: bold; font-size: 15px; color: #294179;\">Kontaktirajte nas sada kako biste pregledali u\u010dinak Va\u0161ih oglasa i optimizirali rezultate.<br \/><\/a><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\">Evo stvarnog primjera kako smo pomogli klijentu koriste\u0107i ovu uslugu:<\/span>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-red&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#7e285b&#8221; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;rgba(218,193,208,0.2)&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\"><strong>PROBLEM<\/strong>: Kozmeti\u010dka kompanija u Sloveniji primijetila je da nije bilo rasta prodaje unato\u010d lansiranju nove ogla\u0161iva\u010dke kampanje. Marketin\u0161ki tim nije mogao precizno utvrditi za\u0161to nova kampanja nije donijela o\u010dekivane rezultate i nije bio siguran je li njihovo ogla\u0161avanje imalo utjecaja na potro\u0161a\u010de.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-blue&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#294179&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;#eff7ff&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\"><strong>Ad.Diagnosticon<\/strong>: Ad.Diagnosticon je kori\u0161ten za analizu ogla\u0161iva\u010dke kampanje, otkrivaju\u0107i da poruka o prednostima proizvoda nije bila jasna, \u0161to je dovelo do nedovoljnog razumijevanja unutar ciljne publike.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-green&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#568a37&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;rgba(225,236,219,0.3)&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\"><strong>RJE\u0160ENJE<\/strong>: Na temelju nalaza iz Ad.Diagnosticona, marketin\u0161ki tim je preoblikovao poruke kampanje kako bi jasno komunicirali prednosti proizvoda, koriste\u0107i podatke o svojoj ciljnoj publici.<\/span>[\/et_pb_text][et_pb_heading title=&#8221;NEUROMARKETING&#8221; module_id=&#8221;neuromarketing&#8221; module_class=&#8221;services-item-heading&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; title_level=&#8221;h2&#8243; title_font=&#8221;Montserrat||||||||&#8221; title_text_color=&#8221;#212121&#8243; custom_margin=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_heading][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\">Jeste li ikada \u017eeljeli zaviriti u umove ljudi i stvarno saznati kakva osje\u0107anja imaju prema Va\u0161im oglasima?<\/span><br \/><span style=\"font-weight: 400;\">S Neuromarketingom, sada to mo\u017eete. Koristimo vrhunske tehnologije poput EEG-a i pra\u0107enja pokreta o\u010diju (eye-trakcing) kako bismo \"u\u0161li u glavu\" potro\u0161a\u010dima i vidjeli \u0161to se zapravo doga\u0111a. Cilj je dobiti stvarne uvide bez naga\u0111anja \u2013 pokazat \u0107emo Vam ta\u010dno kako Va\u0161a publika reagira na Va\u0161e oglase u stvarnom vremenu.<\/span><br \/><span style=\"font-weight: 400;\">U Neuromarketingu mjerimo emocionalnu valencu, mentalnu pa\u017enju, vizualnu pa\u017enju i kognitivno optere\u0107enje u stvarnom vremenu. Pru\u017eamo rezultate Va\u0161eg oglasa u usporedbi s vi\u0161e od 1.000 neuroanaliziranih oglasa u cijeloj regiji, uklju\u010duju\u0107i Va\u0161u konkurenciju i Va\u0161e prethodne oglase. Osim \u0161to pru\u017eamo klju\u010dne sekvencijalne reakcije podsvijesti, dodajemo i svjesne reakcije potro\u0161a\u010da za sveobuhvatan uvid.<\/span>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/valicon.lab387.com\/wp-content\/uploads\/2024\/06\/Slide121.jpg&#8221; title_text=&#8221;Slide12%911%93&#8243; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|700|||||||&#8221; text_text_color=&#8221;#294179&#8243; text_font_size=&#8221;15px&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><a href=\"https:\/\/valicon.lab387.com\/hr\/contact\/\" style=\"text-decoration: underline; font-weight: bold; font-size: 15px; color: #294179;\">Razgovarajmo o vrijednosti neuromarketinga za Va\u0161e poslovanje<br \/><\/a><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-red&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#7e285b&#8221; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;rgba(218,193,208,0.2)&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\"><strong>PROBLEM<\/strong>: Klijent nije bio siguran ho\u0107e li potro\u0161a\u010di imati pozitivne ili negativne reakcije na elemente nove dizajnirane ogla\u0161iva\u010dke kampanje. Shvatili su da konkurenti imaju sna\u017ene i u\u010dinkovite oglase te su morali prilagoditi svoju ogla\u0161iva\u010dku strategiju kako bi zadr\u017eali postoje\u0107e potro\u0161a\u010de i privukli nove.<\/span>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-blue&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#294179&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;#eff7ff&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\"><strong>NEUROMARKETING<\/strong>: Proveli smo mjerenje s neuromarketingom i otkrili da su ljudi negativno reagirali na tri specifi\u010dna elementa oglasa za koja je klijent prvobitno mislio da \u0107e izazvati pozitivne emocionalne reakcije. Tako\u0111er smo primijetili da potro\u0161a\u010di nisu potpuno razumjeli radnju oglasa.<\/span>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-green&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#568a37&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;rgba(225,236,219,0.3)&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\"><strong>RJE\u0160ENJE<\/strong>: Na temelju uvida dobivenih neuromarketingom, klijent je optimizirao neke od elemenata oglasa i promijenio raspored kadrova u oglasu.<\/span>[\/et_pb_text][et_pb_heading title=&#8221;CORPORATE REPUTATION&#8221; module_id=&#8221;reputation&#8221; module_class=&#8221;services-item-heading&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; title_level=&#8221;h2&#8243; title_font=&#8221;Montserrat||||||||&#8221; title_text_color=&#8221;#212121&#8243; custom_margin=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_heading][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\">\u0160ta ka\u017eete na to da imate vlastiti alat za pra\u0107enje reputacije koji Vam poma\u017ee razumjeti kako potro\u0161a\u010di percipiraju Va\u0161 brend, pru\u017eaju\u0107i Vam uvide koji mogu pobolj\u0161ati imid\u017e Va\u0161e kompanije i pomo\u0107i Vam da se istaknete u industriji?<\/span><br \/><span style=\"font-weight: 400;\">Korporativna reputacija upravo to i omogu\u0107ava. Prou\u010davamo kako velike kompanije u svakom tr\u017ei\u0161tu stoje u pogledu emocionalne i racionalne reputacije. Emocije su u sredi\u0161tu toga kako ljudi vide kompaniju, dok racionalna strana pokriva sve aspekte koje kompanije mogu kontrolirati, poput na\u010dina poslovanja. Zatim prilago\u0111avamo pristup na\u0161em tr\u017ei\u0161tu, detaljnije istra\u017euju\u0107i odre\u0111ena podru\u010dja i postavljaju\u0107i sva prava, otvorena pitanja kako bismo dobili potpunu sliku.<\/span><br \/><span style=\"font-weight: 400;\">Na\u0161e sindicirano istra\u017eivanje pokriva sve glavne igra\u010de na specifi\u010dnom tr\u017ei\u0161tu, razvrstavaju\u0107i ih po sektorima, tako da mo\u017eete vidjeti kako se uspore\u0111uju me\u0111usobno. Uklju\u010dujemo i neke od vode\u0107ih stranih kompanija kako biste imali pravu predstavu o svom polo\u017eaju.<\/span><br \/><span style=\"font-weight: 400;\">Ovo istra\u017eivanje provodi se kontinuirano ve\u0107 nekoliko godina, omogu\u0107uju\u0107i Vam pra\u0107enje vlastite izvedbe i usporedbu s rezultatima konkurencije kroz vrijeme.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0160ta mo\u017eete o\u010dekivati:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Emocionalni i racionalni uvidi: kako ljudi osje\u0107aju Va\u0161 brend i \u0161to misle o Va\u0161im postupcima.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Usporedba s konkurencijom: \u0161ta Vas izdvaja u industriji i koja podru\u010dja trebaju pobolj\u0161anja.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Kontinuirano pra\u0107enje: vi\u0161egodi\u0161nje istra\u017eivanje omogu\u0107uje Vam pra\u0107enje Va\u0161e izvedbe i usporedbu s konkurencijom.<\/span>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/valicon.lab387.com\/wp-content\/uploads\/2024\/06\/Slide8.jpg&#8221; title_text=&#8221;Slide8&#8243; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|700|||||||&#8221; text_text_color=&#8221;#294179&#8243; text_font_size=&#8221;15px&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><a href=\"https:\/\/valicon.lab387.com\/hr\/contact\/\" style=\"text-decoration: underline; font-weight: bold; font-size: 15px; color: #294179;\">Unaprijedimo Va\u0161u reputaciju<br \/><\/a><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-red&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#7e285b&#8221; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;rgba(218,193,208,0.2)&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\"><strong>PROBLEM<\/strong>: Poznata kompanija za proizvodnju elektronike suo\u010dila se s padom korporativne reputacije. Negativni komentari na dru\u0161tvenim mre\u017eama, spori razvoj novih proizvoda i sveprisutna konkurencija stvorili su nepovoljan imid\u017e kompanije. Uo\u010div\u0161i promjene u percepciji, kompanija je prepoznala potrebu da prilagodi svoju korporativnu strategiju kako bi odr\u017eala konkurentnost na tr\u017ei\u0161tu.<\/span>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-blue&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#294179&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;#eff7ff&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\"><strong>KORPORATIVNA REPUTACIJA<\/strong>: Prou\u010davanjem rezultata na\u0161eg sindiciranog istra\u017eivanja reputacije, kompanija je identificirala klju\u010dne aspekte emocionalne i racionalne reputacije koji su zahtijevali pobolj\u0161anje. Analizom prikupljenih podataka utvr\u0111eno je da su potro\u0161a\u010di osje\u0107ali nedostatak transparentnosti u komunikaciji i da su smatrali da postoji manjak inovacija.<\/span>[\/et_pb_text][et_pb_text module_class=&#8221;services-text services-text-green&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#568a37&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; background_color=&#8221;rgba(225,236,219,0.3)&#8221; custom_padding=&#8221;30px|25px|30px|25px|false|true&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\"><strong>RJE\u0160ENJE<\/strong>: Kompanija je proaktivno pristupila situaciji, fokusiraju\u0107i se na pobolj\u0161anje komunikacije s kupcima i pove\u0107anje transparentnosti u procesu razvoja proizvoda. Osim toga, pokrenuli su inovativnu marketin\u0161ku kampanju koja je nagla\u0161avala njihov anga\u017eman na inovacijama. Ovi koraci rezultirali su zna\u010dajnim porastom pozitivnih povratnih informacija na dru\u0161tvenim mre\u017eama i pove\u0107anjem broja zadovoljnih kupaca.<\/span>[\/et_pb_text][et_pb_heading title=&#8221;360\u00b0 Feedback model&#8221; module_id=&#8221;feedback-model&#8221; module_class=&#8221;services-item-heading&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; title_level=&#8221;h2&#8243; title_font=&#8221;Montserrat||||||||&#8221; title_text_color=&#8221;#212121&#8243; custom_margin=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_heading][et_pb_text module_class=&#8221;services-text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#212121&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.9em&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_4_font=&#8221;Roboto|700||on|||||&#8221; header_4_text_color=&#8221;#212121&#8243; header_4_font_size=&#8221;16px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;16px&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\">Na\u0161 360\u00b0 Feedback model je Va\u0161e rje\u0161enje za u\u010dinkoviti razvoj zaposlenika i planiranje.<\/span><br \/><span style=\"font-weight: 400;\">Pru\u017ea Vam godi\u0161nji pregled kompetencija Va\u0161ih zaposlenika, otkrivaju\u0107i njihove osobne snage i podru\u010dja za rast kroz 7 klju\u010dnih dimenzija. Poma\u017ee Vam da steknete jasne uvide u podru\u010dja koja zahtijevaju pobolj\u0161anje, pru\u017eaju\u0107i menad\u017eerima \u010dvrstu osnovu za godi\u0161nje ocjene. Ovi vrijedni podaci omogu\u0107uju Va\u0161oj tvrtki organiziranje dodatnih treninga i coachinga, osiguravaju\u0107i da svaki \u010dlan tima bude opremljen za uspjeh.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Koristite isti model za svakog zaposlenika, omogu\u0107uju\u0107i evaluacije i povratne informacije me\u0111u kolegama, menad\u017eerima i podre\u0111enima. S na\u0161im 360\u00b0 Feedback modelom otklju\u010dat \u0107ete holisti\u010dki pristup razvoju zaposlenika koji pokre\u0107e uspjeh s perspektive zaposlenika i kompanije, a tako\u0111er poti\u010de me\u0111usobno razumijevanje i rast.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0160ta mo\u017eete o\u010dekivati:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Detaljne informacije o vje\u0161tinama i nedostacima zaposlenika koje poma\u017eu tvrtki da odredi kakve dodatne treninge i coaching su potrebni.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Uvid u performanse tvrtke iz razli\u010ditih perspektiva i gledi\u0161ta.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mogu\u0107nost analize rezultata i uvida u vrste promjena koje je potrebno napraviti u organizaciji kako bi se pove\u0107ao nivo uspjeha.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Priliku da identificirate kompetencije svakog \u010dlana tima i cijelih timova.<\/span>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/valicon.lab387.com\/wp-content\/uploads\/2024\/06\/Slide3.jpg&#8221; title_text=&#8221;Slide3&#8243; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|700|||||||&#8221; text_text_color=&#8221;#294179&#8243; text_font_size=&#8221;15px&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><a href=\"https:\/\/valicon.lab387.com\/hr\/contact\/\" style=\"text-decoration: underline; font-weight: bold; font-size: 15px; color: #294179;\">Trebam ovaj model.<br \/><\/a><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;2&#8243; module_id=&#8221;footer-links&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;70%&#8221; width_last_edited=&#8221;on|phone&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;0px|auto|0px|auto|false|false&#8221; custom_padding=&#8221;44px||0px||false|false&#8221; global_module=&#8221;1924&#8243; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; custom_padding_tablet=&#8221;&#8221; custom_padding_phone=&#8221;||0px||false|false&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_code _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<pee class=\"our-services-link\">\u00a9 Valicon 2026<\/pee>[\/et_pb_code][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; custom_padding_tablet=&#8221;&#8221; custom_padding_phone=&#8221;0px||0px||false|false&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text disabled_on=&#8221;off|off|off&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Outfit|300|||||||&#8221; text_text_color=&#8221;#0C71C3&#8243; text_font_size=&#8221;15px&#8221; text_letter_spacing=&#8221;4px&#8221; custom_margin=&#8221;||15px||false|false&#8221; custom_padding=&#8221;5px||5px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p class=\"our-services-link\"><a href=\"\/hr\/terms\/\">Uvjeti i odredbe<\/a><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text disabled_on=&#8221;off|off|off&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Outfit|300|||||||&#8221; text_text_color=&#8221;#0C71C3&#8243; text_font_size=&#8221;15px&#8221; text_letter_spacing=&#8221;4px&#8221; custom_margin=&#8221;||15px||false|false&#8221; custom_padding=&#8221;5px||5px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p class=\"our-services-link\"><a href=\"\/hr\/cookie-policy\/\">Politika privatnosti i kola\u010di\u0107a<\/a><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>","protected":false},"excerpt":{"rendered":"<p>ALL SHOPPER ALL FINANCE ALL INSURANCE BSIT PREDICTIVE TARGETING ConceptICON LEGO SERIOUS PLAY SMART PROFILER sMind VALICON CONSUMER PROFILES&#8203; VALICON SATISFACTION&#8203; Ad.Diagnosticon NEUROMARKETING Corporate reputation 360\u00b0 Feedback model OUR SERVICES To help your business succeed, we bring together the best of technology and human expertise. Explore our services and find the right one for you.Want [&hellip;]<\/p>","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-313","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/valicon.lab387.com\/hr\/wp-json\/wp\/v2\/pages\/313","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/valicon.lab387.com\/hr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/valicon.lab387.com\/hr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/valicon.lab387.com\/hr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/valicon.lab387.com\/hr\/wp-json\/wp\/v2\/comments?post=313"}],"version-history":[{"count":61,"href":"https:\/\/valicon.lab387.com\/hr\/wp-json\/wp\/v2\/pages\/313\/revisions"}],"predecessor-version":[{"id":2322,"href":"https:\/\/valicon.lab387.com\/hr\/wp-json\/wp\/v2\/pages\/313\/revisions\/2322"}],"wp:attachment":[{"href":"https:\/\/valicon.lab387.com\/hr\/wp-json\/wp\/v2\/media?parent=313"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}